
This is an image isfrom video fall apart, which is a typical video of rock music, however we decided to challenge this by making the video light"tongue&cheek" with little elements of dark and serious such as when the masked person is killing the girl, we decided to do this because we wanted our target audienc to get the receive whilst also enjoying the video.

This image was taken our video, and it light compared to the image above and portrays the tongue&cheek i was talking about.
The other thing is that most rock videos e.g Fall apart features a band playing the video, though we didn't put the whole band, we tried to include atleast one person playing a guitar and drums, it was because in the background the song had drums and guitar which is typical of a rock music video, because we didn't have alot of people to do it, two different people were used.
The similarity might location, most Rock music Video use dull and daunting location, we tried to follow but also keeping the theme in mind, which in a sense worked to our advantage as we uses the cementary.Another thing we tried not to do is making the costume of the characters shocking dark, which is a cliché of Rock music video, though we did try to stay clear of dark elements even though the song is dark, the characters are walking dark clothes, however their surounding and lighting is natural which makes this video light and humurous.
Overall it does follow certain convention, however because of the difficulties of other elements it is made simple, which brings out its originality and uniques, though it is gruesome at times in terms of the close of the wolf, it is a fun video and the story is narratored and performed just like other rock music video, our video has a clear narration compared to fall apart.
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